Connect Cognism with Salesloft to export prospects directly into your sales engagement platform for outbound prospecting and sales cadences.
The Cognism Salesloft integration allows users to export People and Accounts directly from the Cognism Sales Intelligence Platform into Salesloft. The integration can create new records, update existing records, and automatically populate Salesloft with Cognism data using configurable field mappings.
Salesloft is commonly used alongside a CRM such as Salesforce or HubSpot. In this setup, the CRM manages the customer lifecycle and pipeline, while Salesloft is used to execute outbound sales activities such as email sequences, calls, and cadences. Cognism can export records to both platforms as part of your prospecting workflow.
What you can do with the integration
After connecting Salesloft, you can:
- Export contacts from the Cognism Web Application.
- Export contacts from the Cognism Chrome Extension.
- Create new People and Account records.
- Update existing Salesloft records when a match is found.
- Automatically populate Salesloft fields using configurable field mappings.
- Add exported contacts directly to Salesloft cadences.
How matching works
Before creating a new record, Cognism checks Salesloft for an existing match.
People
People are matched using:
- Cognism ID (if mapped)
- Email address
Accounts
Accounts are matched using:
- Cognism ID (if mapped)
- LinkedIn URL (if mapped)
- Company domain (exact match)
If a matching record is found, Cognism can update the existing record depending on your integration settings.
Where the integration can be used
Once configured, the Salesloft integration is available from:
- Cognism Web Application
- Cognism Chrome Extension
The integration settings are managed centrally within the Cognism Web Application. Changes to field mappings or export behaviour apply across both export methods.